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jordan fretz design | freelance graphic design & art direction | branding & logo design
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BAGS WHERE YOU NEED 'EM

Ben Daniel Dentistry is located right by an Aldi and a LIDL. Every time I am at Aldi I forget our reusable bags!!! So annoying, I'm not complaining because I like taking the boxes and drawing on them later, but whatever the point is people need bags in there. With having Ben’s office close by I thought getting bags done and giving to patients or even getting stacks at the doors of the grocery chains would be a cool way to get noticed.

To accomplish this, I came up with a few concepts to pursue. Concepts are easy, but to execute get them actually produced, in budget, timing etc. is always the challenge. I learned a lot from this project, worked with a vendor (fixed their bag templates) and had to create the highest res digital rendering of a floss that ever existed. Anyway, the bags turned out great, we went with the floss handle concept and the results were great. The vendor liked the design so much they offered me freelance :). Excited to hear what type of results they bring!

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tags: dentistry marketing, dentist marketing, dentist advertising, dentist bag designs, graphic design, tote bag, tote bag design, dentistry advertising, ben daniel dentistry
Tuesday 09.03.19
Posted by Jordan Fretz
 

VOTE CLEAN TEETH

With all the elections going on here, it seems every intersection is filled with signs. Lately, I've really been trying to think more strategic for my freelance clients and this seemed like a perfect opportunity to stand out in a sea of the same. Each candidate has signs displayed back to back to back. Yeah your running for office, we got it after the first ten signs.

I sent my dentist a mockup around 10pm showing a sign with his name (which is also his practice name) "for dentist." He liked the idea and by lunch the next day, I was uploading the final layout for printing signs. Twenty-five signs were placed along Haywood and Woodruff Road, leading right to his office location with another sign out front. 

Ben's office received phone calls, they heard some buzz at the pole lines and attributed seven or so new patients to the advertising. I always want to be creating work that both stands out and gets attention, but it's really satisfying to hear when that work also produces results. 

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tags: vote, dentist advertising, voting signs, vote for clean teeth, guerilla advertising, guerilla marketing, outdoor design, guerilla design, dentistry advertising, dentist marketing
Tuesday 06.26.18
Posted by Jordan Fretz
 

DENTIST CUSTOM MOUTH GUARD POSTERS

My dentist needed a way to make young athletes aware of his fitted mouthguard offering. The idea was to create some interesting posters that would get the word out. I created some posters that spread awareness and interest with the teeth containing his contact information and begging to be ripped off.

tags: dentist advertising, dentist branding, dentist poster, dentist flyer, custom mouthguard promotion, ben daniel dentistry, jordan fretz design
Sunday 06.26.16
Posted by Jordan Fretz
 

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