KONTROL REBRAND
> INITIAL CONCEPTS > REVISED CONCEPTS
Revised Concept
In these revisions, I explored a combination of concepts one and two. I wanted to downplay the security message of concept two and pull in a simple treatment that could be used when positioning services to include data analytics. I kept much of the branding elements/colors etc. from concept two as I think they still work well with the revised concept and have already been used in exploration on the website comps.
DIRECTION 1
DIRECTION 2