SALVAGED CARDBOARD ART — INKTOBER 2021

Visit my instagram to see all of them for the month https://www.instagram.com/jordanfretzart/

After creating cardboard art for the month each day (I may have missed one, we’ll get it back though), I did an exercise with some friends to tell me their top 10. This was wild to see how subjective art truly is. Some valued the idea more, some the execution/ just art of it and some just were downright confusing how they haven’t seen the Shaw Shank Redemption. All in all these types of exercises for me are really valuable to stretch creative muscles and continue to get better at both illustration and quick thinking. Well, til next Inktober, I’ll be pot-shotting ideas here and there as I get time.

MAULDIN HIGH FOOTBALL SPONSORSHIP MARKETING

We helped the Mauldin High School team with some marketing help. They can compete on the field, but not at all when it came to funding and improvements on the facilities. Our goal was to get local businesses excited about their potential and make an investment that improves the opportunities for the kids and makes them look more like champions. Working with my main man Carl Bradshaw, we got drone footage, shot on a RED to gain some practice footage, talked to coaches, made brochures, banners and visual mockups in order to sell the vision. I need more pics of the stuff, but you can see the videos and get the overall idea below.

THE CORRUGATED ART PAGE IS UP. MORE TO COME.

I got into drawing on cardboard as a quick break from al the on-screen work. I needed to get off the laptop and doing something tangible more often. I also assumed upping my illustration/art skills would also elevate my design work (being able to incorporate artist elments more often and think these in pixels and more in composition). Anyway, I had always planned on putting some of them online and getting some corporate work, starting a humanitarian campaign and taking a commission here and there if it wasn’t portraits of people’s kids. Anyway I need to find a way to get my time-lapse reel stuff on there, but you can see an overview of the type of stuff I’ve done so far and who knows where it goes.

See the page http://www.jordanfretzdesign.com/blog

See more on Instagram https://www.instagram.com/jordanfretzart/

KONTROL ANIMATED VIDEO

Played Producer & Art Director on a video to tell the Kontrol story. Had a blast working with Demo Duck’s team in bringing the vision to life with animation and continuing to develop the illustration/vector graphic style. Hopefully more to come!

BUILDING BRANDS OF BUILDERS

Some process photos of a recent logo design project for a custom home builder in Greenville, SC. I wanted to create a modern, elegant mark that still had some composition/artsy feels to it. I did show a few old school options, but everyone seemed to feel this was the best direction. Peasants included. Oh middle ages joke!!! Got em.

JUST SOME CARDBOARD

Well this year in art was by far my favorite so far. Learning a lot, getting better and big plans for 2021. Framing blows, but every other part of the process is a lot of fun. Really was fun working with my boy Carl Bradshaw to make this happen and bouncing ideas off each other. Somehow my little man did his thing regardless of the camera and we got some cool memories here. Big things in the works for Corrugated Art in 2021!

THE BEST OF INKTOBER YEAR 2

Inktober year #2 is in the books for me. I followed the prompts with some illustrations last year and really enjoyed them forcing me off the computer to think creatively, quickly. Time is always my nemesis and while October was a challenging month between agency work, freelance, art, family, bad digestion, a quick trip to Myrtle Beach, ok whatever you get the idea. I was swamped, but really worth it and while my wife dreads October again next year. I’ll most likely be back once again.